Effo Afay is a brand of very intricate, digitally crafted 3D printed jewelry & objects; created by Lara Behmoaram de Toledo. Lara is a 3D artist, designer and an architect.
Effo Afay is the rare fauna of a digital landscape there never was, captured and frozen in time…
The products the brand offers are 3D printed, wearable creatures that each carry a unique DNA. Each object in the collection is almost like a finger print, impossible to reproduce without the three-dimensional digital data it is produced from. Each DNA is digitally modified after the first 10 productions of a piece.
One may think of them as a personal embryonic superhero and a pet you need to nurture at once. The expressive anatomy of each piece is a provocation. The starting point and the influencers of the pieces include paintings of Hieronymus Bosch, botanical catalogs and fictional/magical literature that resembles biologic text books , such as The Codex of Seraphinianus or Parallel Botany by Leo Lionni.