Ever since I started cycling back in 2006 I wanted to share my experiences with friends and family. When I started cycling I talked "bike" all the time, about all the tours I did and new exotic materials I discovered. The cyclinglife brought me to the coolest places where I met the most amazing people. Never in my wildest dreams I would of thought I would climb mountains to the sky or even bike on different continents! It all started with a simple bikeride of fourtyfive kilometres in the Netherlands.
This cycling lifestyle made me want to do more, that's why I came up with the Concept R Giftshop, an opportunity for me to express my passion in daily life. The jewelry I design is very dear to me, it is inspired on my rides. These are the tools I discovered over the years, that made me enjoy this passion for so many years now. Everybody recognises them in the blink of an eye, but only cyclists will have the greatest stories around these beauties!