To start, until now, in principle each item in your design has been checked by a Shapeway employee to have it printed in the best possible way. So yes, that means he/she will place each item on the tray and decide on its orientation (note that your design is printed together with as many other orders as possible). To aid them I always orientate parts in the best possible way for printing and place them as they can be place on the platform. As a rule I do not stack items on top of eachother. If you do, the wax will damage the areas it comes in contact with. I've had situations where Shapeways stacked some of my items on top of eachother, severly hurting the quality (free reprints though). If you stack items on top of each other in the design, you seem to increase the risk of stacked prints. I tested this once out of curiosity. Other than that I never stack items in the design.
I would assume the computer will calculate prices as if all items are place on the platform, with the cheapest possible orientation. Unfortunately the original post of this thread is not too clear about how separate pieces will be calculated if they can fit inside the design:
As I understand it so far, the computer will calculate the cheapest option (orientation) to print your design. Whether or not it will automatically calculate 'inside' parts as outside parts I do not know. Something that may require attention is what happens if there is not enough room to orientate parts within the printer.... this may well occur with large designs such as your example.
You may end up having to split your design into multiple uploads. The added cost might still be compensated (and then some) by reducing the height of the printed items. In case of your example I can imagine splitting the four walls in seperate pieces to be printed in a horizontal positions (also best quality!). Remove the stairs from one of the wall because it would require wax for the entire wall, etc., etc.
The new rules have potential but it is important to design with them in mind. It is not too hard: as few seperate pieces as possible, as flat as possible (with details facing up for the best quality). split a design over multiple uploads if you have to. Based on the examples I have seen, the punishment for height will quickly be considerably higher than a large increase in footprint. And of course a large footprint will often mean the ideal orientation, so better quality parts.
Personally I'm quite okay with that (depending on the price) since I've been keeping parts as low as possible for a long time... Yes, on Shapeways' request. I've split up designs into
<1 cm and
>1cm to help them run their printers more efficiently. Small (low) items were printed together, and tall (heigh) items have been printed together. This however only works if they are in separate designs.
Any way, I'm still concerned about what the cheapest orientation will be (complex calculation). If this is opposite of the best orientation I'd say the 70% of models becoming cheaper will not happen. Still hoping on the footprint vs height advantage here....