This is a replacement for a 1/144 Parseval-Siegsfeld "Drachen" balloon basket from WWI. This product does NOT come with a balloon model -- only the basket. The ropes have been flattened out so they take up less machine space and therefore the Shapeways cost is lower. You might use this on a third-party balloon where you have lost the basket or just want one of a different format. It hangs at a natural angle relative to the balloon, which generally floats with its nose much higher than its tail.
The full product with the balloon is at:
http://shpws.me/MFWe.