*pop* Baby's asleep, I can finally chime in.
AmLachDesigns: I'm sorry to hear that few of your images got messed up. This was a calculated risk we knew going in. On the upside, we have a strong product presentation across the board, ultimately leading to more sales for the whole community. I hope you can hear me out.
The presentation of your products doesn't happen in isolation at Shapeways. Like houses on a street, if yours is the only shiny one on a rundown street, your property seems shady no matter what. You really want your neighbours to have blossoming gardens and fresh paint to bring up the property value.
Your Shapeways shop page is a place where you fully control the "neighbours" of your product. But we want to show your products across our site: in search, on the home page, at category pages, feeds, wish lists, newsletters, and on and on. We want to make sure your products are shown in a company that strengthens each other, even when you can't choose your neighbours. We want to drive up the "property value" for everyone and our team actively works to make all properties, prime properties.
This is where the image change comes in, because images are the primary way products are present and perceived on Shapeways. We want to make sure that your carefully crafted images are presented next to other equally professionally looking images. Fitting nifty to the given frame is a first sign of that professionalism. We want to ensure your product, along with all the other products on the page, line up—neatly like in a clean room. When the placements are sharp, we can strip away visual scaffoldings and let images stand on their own, and really stand out. The diminished visual noise will add more breathing room between products. Just like the calmness and space you see in high-end show rooms. The clarity continues from listings to individual product pages, where now your pictures, material options and the buy button stand out in their clear spaces ready to be clicked. No additional framings, no shining white bars that create noise.
Going into this change, about 95% of the images didn't correctly fit in their frames. Almost every where you looked on Shapeways you saw white bars and products jumping up, down, left and right when listed together. Not the fancy neighbours, the prime properties you want for your products. We saw two mistakes we've made in the past that created this.
First, we were asking for a weird size: 674x501! We wanted these numbers to be easier to punch in while preserving the aspect ratio so previously fitted images wouldn't break. The new 625x465 adds some logic and gives breathing room on the product page we were looking for. Second mistake was shrinking and adding white bars on the image. Vertical images got especially small. Here the fix was to help designers fit images to the given frame, if they didn't care about dimensions while uploading. Usually cameras take horizontal 4:3 aspect ratio pictures, so images should often fit naturally. We kept the decision to add the white frames to images that are clearly smaller than 625x465. Scaling these tiny images up would blur them, and that wouldn't be professional either.
Our calculated risk laid in vertical and square images, where the product were placed away from the center: top or bottom. Overall the percentage of these images were in single digits. Compared to the 95% of broken images, this was a choice we were ready to make. Feel free to blame me for it.
Looking at your products, Heart Cage Bracelets (
http://shpws.me/q7VA) stay unchanged because the images are too small for us to scale up without blurring them. Your beautiful Heart Cage Pedant (
http://shpws.me/oB7H) however is hurt by the change. Our team wholeheartedly wants to offer better tools for managing content as we go forward, but right now I can only offer you the tools we have today. Luckily one of them is the classic photo editing. I've attached right sized images of the Heart Cage Pedant for you to update on the product page.
Transitions are always tough. I'm positive we will all reap the benefits when we get over this initial hump and into the beautiful neighbourhood.
</megamail> sorry