3D printing fulfillment is being commoditized. Customers with big orders price shop around (as they should). If we list our formula, all a competitor needs to do is replicate it and discount it by a little to win a customer. With our recent changes, our prices are too close to true market prices to list without that risk. We listed the full formula in the past because we were by far the cheapest solution on the market for most materials. We operated at a loss and were not worried about our competitors undercutting us. I can't speak to the reasons for why the company operated this way, as I wasn't present there, but I assume the strategy was to have investors supplement the costs to stay cheap, grow market share and ultimately own and control the market long term. After 10 years of this approach it was time for a change. We need to operate it as a mature business and that means, only printing materials that have healthy gross margins for our business. Now, that being said we very much want to help our customers optimize costs. We want you to be happy, no matter how big or small you are. So long as your costs are optimized and our costs are covered with a gross margin healthy enough for us to print for you, then we all win. Does this mean that some models will no longer be appropriate to print at Shapeways without making changes to how they are built, or the material with which they are printed? Yes. That's unfortunate, but so would Shapeways closing its doors because we weren't operating profitably. I hope that makes sense. I understand your frustration and do appreciate the feedback.