{"id":2342,"date":"2013-11-12T15:53:00","date_gmt":"2013-11-12T15:53:00","guid":{"rendered":"https:\/\/www.shapeways.com\/blog\/archives\/2342-victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg.html"},"modified":"2014-07-03T17:31:38","modified_gmt":"2014-07-03T17:31:38","slug":"victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg","status":"publish","type":"post","link":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg","title":{"rendered":"Victoria’s Secret Snow Queen 3D Print: Interview with Bradley Rothenberg"},"content":{"rendered":"

Bradley Rothenberg<\/a> is who we turned to when Victoria’s Secret
\nwas looking for someone to help design and 3D print the Snow
\nQueen’s costume for their annual fashion show<\/a>. 3D printed in the Shapeways
\nfactory in NYC and festooned with thousands of Swarovski crystals, the
\nfractal snowflake inspired costume is part of the finale of the parade
\nto be aired on the 10th of December on CBS (don’t forget to tune in!). <\/p>\n

<\/p>\n

We asked Bradley a few questions about the process and how he found
\nhimself designing a costume for Victoria’s Secret’s Snow Queen.<\/p>\n<\/p>\n

Q: When Victoria’s Secret first approached Shapeways with the concepts
\nthey were looking to explore for the Snow Angels we saw the fractal
\nnature of the designs and knew they would be a perfect use of the
\ncomplexity possible with 3D printing. When they mentioned they were
\nlooking for someone to 3D model the outfit we immediately though of you
\nwith your background in using fractal algorithms in fashion design,
\nplease tell us how you came to explore this from your training in
\nArchitecture? <\/span><\/em><\/p>\n

A: I was lucky enough to work with Vito Acconci whose work was centered
\n around the intersection of art, Design, & architecture — this led
\nme to view architecture not just about the built environment, but
\nutilizing architectural systems throughout a range of scales, the body
\nbeing one of them.  More specifically, my interest in fractals started
\nwhile at pratt: I was introduced to them while taking a studio with
\nPhillip Beesley, which led me to want to research more the different
\nform-making possibilities using fractal systems.  This continued into my
\n thesis project at pratt, where we were looking at making
\nself-replicating spaces that changed based on a users needs — Fractals
\nare a perfect system for this because of their self-similarity
\nthroughout a range of scales.  Recently, I collaborated with Gabi
\nAsfour, and threeASFOUR for their show MER KA BA, in which we were
\nreally interested in the use of fractals to make interlocking textile’s
\nusing 3D prints.<\/span><\/p>\n

<\/p>\n

Read on for more of the story and images that may be considered not safe for work in some instances (it is Victoria’s Secret after all). <\/p>\n

<\/p>\n

Q: When presented with the concept sketches and overall brief, how
\ndid you choose to approach the 3D modeling process to ensure that you
\ncould iterate upon the design to cover the three main criteria,
\nVictoria’s Secret aesthetic, the exact fit to the Snow Queen and
\ndesigning for the 3D printing process? What software did you use to
\ndesign the outfits and how long did the modeling process take? <\/em><\/p>\n

A: My first thought was to come up with a system for generating
\nfractal snowflakes. We used processing as a tool to sketch different
\norganizations of snowflakes & how different fractal organizations
\nallow a shift from small textile-like snowflakes to larger structural
\nsnowflakes.   We needed to come up with our own underlying system for
\nmaking 3D snowflakes.  After testing a series of different, let’s say,
\nfabric swatches, or the different organizations of snowflakes, it was
\nthen about figuring out how these were organized around the model.  For
\nthat, we had Arden Reed 3D scan Lindsay Ellingson…there
\nwas then a back & forth with VS & Shapeways, about how to best
\norganize the snowflakes into a garment, figuring out where the
\nsnowflakes shift from being more fabric-like to being larger structural
\npieces…overall a piece that is completely custom to Lindsay’s body. 
\nThe software used for this part of the project were mainly Rhino<\/a> &
\nMaya<\/a>.  how long? Probably more time than you probably care to know…  <\/p>\n

\"Bradley<\/p>\n

<\/p>\n

Q: When the designs were starting to be finalized we began 3D
\nprinting prototypes in Nylon<\/a> using our EOS Selecitve Laser Sintering 3D printers<\/a>
\nin our factory in New York to test the structure and fit of the
\ngarments, what surprised you most about the material properties of the
\nprototype garments and what did you need to do to optimize your designs
\nfor the 3D printing process with Shapeways?  <\/em><\/p>\n<\/p>\n

A: What surprised us most was how thin we could actually go with the
\n material, & how the material performs differently when printed thin
\n vs thick.  The first corset prototype we printed at .8mm, which came
\nout like a fine lace — It barely held together, & the machines had
\nto be specifically calibrated to print at such a thin size.  We tried to
\n push the limits of the machine and go as thin as possible for the
\ncorset part, while transitioning to the thicker more structural parts:
\nthe arm & bustle.  It was really about finding the right minimum
\nthickness & working from there to make the structural pieces.<\/p>\n

<\/p>\n<\/p>\n

Q: Once the design was finalized Shapeways 3D printed the entire
\ncostume in multiple parts to speed up the printing process and fit the
\nmachines,  how many pieces make up the garment from how many
\ninterlocking parts? How was the garment then assembled and fit to the
\nmodel?  <\/em><\/p>\n

A: The corset was printed in two pieces, left & right, which
\nattached to the center-back & bustle structural piece.  There were
\nthen two side pieces connecting the bustle to the corset. Additionally,
\nthere were the left & right arm pieces that also tied in to the back
\n of the corset.  Each piece was printed as a number of interlocking
\nparts that transition into larger structural moments.  There were
\nseveral fittings testing the different pieces onto the fit model.  The
\nam piece, for instance didn’t quiet fit to the shoulder perfectly in
\nreal life, so we had to take custom measurements of the shoulder, &
\nre-size the part of the arm piece that sits on the shoulder.  It was a
\nconstant back & forth between making adjustments to the digital
\nmodel & testing the physical.  <\/p>\n

<\/p>\n

Q: Finally, the show is being filmed tomorrow, and will then air
\nDecember 10 at 10 p.m. EST on CBS to over 12 million viewers domestically. Additionally, it’s aired in more than 180 countries worldwide, does this make you
\nnervous or excited and what do you have planned to follow this project?  <\/em><\/p>\n

A: Excited! We have been working on several design projects, but
\nmore importantly, continuing to research the use of 3D printing for
\nmaking textiles. We’re starting with bags, & moving to more
\nclothing pieces soon.    <\/p>\n

Q: Anything else you would like to say?  <\/em><\/p>\n

This really wouldn’t have been possible without the collaboration between us, Victoria Secret, Shapeways, & Swarovski. <\/span><\/p>\n<\/p>\n

MORE ABOUT BRAD + <\/span> <\/span>STUDIO MISSION <\/span><\/p>\n

studioBRAD is a collaborative design practice located in New York, NY. Established in 2013 by Bradley Rothenberg &   Greg Schroy, with Brad Isnard, the studio explores cutting edge design and fabrication techniques to create work that lies between   the territories of art, architecture, and fashion. Working with artists and designers employing a variety of unconventional media, studioBRAD aims to inject radical new forms and processes to the made world that redefine boundaries between space, technology, and the body. <\/p>\n

BRADLEY ROTHENBERG is a 2009 graduate of Pratt Institute. Prior to forming studioBRAD, he has worked in various architectural environments around the world, including a tenure with Acconci Studio which oversaw the development and execution of pavilions and multimedia installations in Italy, Hong Kong, and Holland. He has collaborated with artists and designers such as Ai Wei Wei, ThreeASFOUR and Katie Gallagher. His independent work has been exhibited at the 2009 Design Miami and the 2010 Hong Kong-Shenzen Biennial.   <\/p>\n

GREG SCHROY graduated from the Gallitan Department of NYU. Prior to forming studioBRAD, he was a co-owner of the Bamboo Bike Studio & Managing Director of Locke Mountain Ventures.  <\/p>\n

BRADLEY ISNARD is a 2013 graduate of Pratt Institute. His work has focused on the marriage of art and architecture, and has worked with Snarkitecture and Daniel Arsham on installations and performance pieces before forming studioBRAD. He has helped various artists execute ambitious projects, including a kinetic installation developed with Lourenca Alencar and executed for Hennessy USA. His work has been exhibited at Brooklyn Artist Gym, Pioneer Works and Pratt Manhattan.<\/p>\n","protected":false},"excerpt":{"rendered":"

Bradley Rothenberg is who we turned to when Victoria’s Secret was looking for someone to help design and 3D print…<\/p>\n","protected":false},"author":12,"featured_media":15456,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[477],"class_list":["post-2342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-1-whats-hot"],"thumbnail":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print-625x937.jpg","yoast_head":"\nVictoria's Secret Snow Queen 3D Print: Interview with Bradley Rothenberg - Shapeways Blog<\/title>\n<meta name=\"description\" content=\"Bradley Rothenberg is who we turned to when Victoria's Secret was looking for someone to help design and 3D print the Snow Queen's costume for their\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Duann\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\"},\"author\":{\"name\":\"Duann\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/848d6ff12be3ccf4dc1dcd672000dc28\"},\"headline\":\"Victoria’s Secret Snow Queen 3D Print: Interview with Bradley Rothenberg\",\"datePublished\":\"2013-11-12T15:53:00+00:00\",\"dateModified\":\"2014-07-03T17:31:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\"},\"wordCount\":1396,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg\",\"keywords\":[\"What's Hot\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\",\"url\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\",\"name\":\"Victoria's Secret Snow Queen 3D Print: Interview with Bradley Rothenberg - Shapeways Blog\",\"isPartOf\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg\",\"datePublished\":\"2013-11-12T15:53:00+00:00\",\"dateModified\":\"2014-07-03T17:31:38+00:00\",\"description\":\"Bradley Rothenberg is who we turned to when Victoria's Secret was looking for someone to help design and 3D print the Snow Queen's costume for their\",\"breadcrumb\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage\",\"url\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg\",\"contentUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg\",\"width\":674,\"height\":1011},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/prodshapeblog.wpenginepowered.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Victoria’s Secret Snow Queen 3D Print: Interview with Bradley Rothenberg\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#website\",\"url\":\"https:\/\/prodshapeblog.wpenginepowered.com\/\",\"name\":\"Shapeways Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/prodshapeblog.wpenginepowered.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#organization\",\"name\":\"Shapeways Blog\",\"url\":\"https:\/\/prodshapeblog.wpenginepowered.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2019\/05\/shapeways-blog.png\",\"contentUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2019\/05\/shapeways-blog.png\",\"width\":943,\"height\":121,\"caption\":\"Shapeways Blog\"},\"image\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"http:\/\/facebook.com\/shapeways\",\"https:\/\/x.com\/shapeways\",\"http:\/\/instagram.com\/shapeways\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/848d6ff12be3ccf4dc1dcd672000dc28\",\"name\":\"Duann\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ea603c7bb4c2a202ccb53143aa6361be78a18009648fd2c62fa4a229a565b0ac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ea603c7bb4c2a202ccb53143aa6361be78a18009648fd2c62fa4a229a565b0ac?s=96&d=mm&r=g\",\"caption\":\"Duann\"},\"description\":\"Shapeways Designer Evangelist\",\"sameAs\":[\"http:\/\/bits-to-atoms.com\/\",\"https:\/\/x.com\/@bitstoatoms\"],\"url\":\"https:\/\/www.shapeways.com\/blog\/author\/Wordpress\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Victoria's Secret Snow Queen 3D Print: Interview with Bradley Rothenberg - Shapeways Blog","description":"Bradley Rothenberg is who we turned to when Victoria's Secret was looking for someone to help design and 3D print the Snow Queen's costume for their","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg","twitter_misc":{"Written by":"Duann","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#article","isPartOf":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg"},"author":{"name":"Duann","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/848d6ff12be3ccf4dc1dcd672000dc28"},"headline":"Victoria’s Secret Snow Queen 3D Print: Interview with Bradley Rothenberg","datePublished":"2013-11-12T15:53:00+00:00","dateModified":"2014-07-03T17:31:38+00:00","mainEntityOfPage":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg"},"wordCount":1396,"commentCount":1,"publisher":{"@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#organization"},"image":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage"},"thumbnailUrl":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","keywords":["What's Hot"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg","url":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg","name":"Victoria's Secret Snow Queen 3D Print: Interview with Bradley Rothenberg - Shapeways Blog","isPartOf":{"@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage"},"image":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage"},"thumbnailUrl":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","datePublished":"2013-11-12T15:53:00+00:00","dateModified":"2014-07-03T17:31:38+00:00","description":"Bradley Rothenberg is who we turned to when Victoria's Secret was looking for someone to help design and 3D print the Snow Queen's costume for their","breadcrumb":{"@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#primaryimage","url":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","contentUrl":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","width":674,"height":1011},{"@type":"BreadcrumbList","@id":"https:\/\/www.shapeways.com\/blog\/victorias-secret-snow-queen-3d-print-interview-with-bradley-rothenberg#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/prodshapeblog.wpenginepowered.com\/"},{"@type":"ListItem","position":2,"name":"Victoria’s Secret Snow Queen 3D Print: Interview with Bradley Rothenberg"}]},{"@type":"WebSite","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#website","url":"https:\/\/prodshapeblog.wpenginepowered.com\/","name":"Shapeways Blog","description":"","publisher":{"@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/prodshapeblog.wpenginepowered.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#organization","name":"Shapeways Blog","url":"https:\/\/prodshapeblog.wpenginepowered.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2019\/05\/shapeways-blog.png","contentUrl":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2019\/05\/shapeways-blog.png","width":943,"height":121,"caption":"Shapeways Blog"},"image":{"@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/logo\/image\/"},"sameAs":["http:\/\/facebook.com\/shapeways","https:\/\/x.com\/shapeways","http:\/\/instagram.com\/shapeways"]},{"@type":"Person","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/848d6ff12be3ccf4dc1dcd672000dc28","name":"Duann","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ea603c7bb4c2a202ccb53143aa6361be78a18009648fd2c62fa4a229a565b0ac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ea603c7bb4c2a202ccb53143aa6361be78a18009648fd2c62fa4a229a565b0ac?s=96&d=mm&r=g","caption":"Duann"},"description":"Shapeways Designer Evangelist","sameAs":["http:\/\/bits-to-atoms.com\/","https:\/\/x.com\/@bitstoatoms"],"url":"https:\/\/www.shapeways.com\/blog\/author\/Wordpress"}]}},"featured_image_src":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","featured_image_src_square":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2013\/11\/close-inspection-3D-print.jpg","author_info":{"display_name":"Duann","author_link":"https:\/\/www.shapeways.com\/blog\/author\/Wordpress"},"_links":{"self":[{"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/posts\/2342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/comments?post=2342"}],"version-history":[{"count":0,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/posts\/2342\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/media\/15456"}],"wp:attachment":[{"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/media?parent=2342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/categories?post=2342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shapeways.com\/blog\/wp-json\/wp\/v2\/tags?post=2342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}