{"id":22579,"date":"2017-10-24T16:30:25","date_gmt":"2017-10-24T20:30:25","guid":{"rendered":"http:\/\/www.shapeways.com\/blog\/?p=22579"},"modified":"2017-10-24T14:52:53","modified_gmt":"2017-10-24T18:52:53","slug":"quick-tips-to-spiff-up-your-shop-for-the-holidays","status":"publish","type":"post","link":"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays","title":{"rendered":"Quick Tips to Spiff Up Your Shop for the Holidays"},"content":{"rendered":"<p>Tis the season to deck the halls\u00a0in the spirit of the holidays! Well, okay, it will be in a few weeks. For Shapeways shop owners, this can be a lucrative time of year. But, you have to be prepared. Now is the time to\u00a0get started thinking about how to boost the spirit of your Shapeways Shop to optimize for sales the holiday season. Here are a few tips to get you there.<\/p>\n<p><strong>#1 Add New Product Photos<\/strong> &#8211; Here are some helpful hints on <a href=\"https:\/\/www.shapeways.com\/blog\/archives\/22595-product-photography-that-pops.html\" target=\"_blank\" rel=\"noopener\">how to take beautiful photos<\/a> of your products for your shop.<\/p>\n<p><strong>#2 Enable the right Materials<\/strong> &#8211; Make sure you have the right materials for sale on your products. Don&#8217;t miss out on valuable sales &#8211; our <a href=\"https:\/\/www.shapeways.com\/blog\/archives\/35127-best-material-finish-ever.html\" target=\"_blank\" rel=\"noopener\">Premium Strong &amp; Flexible plastic<\/a>\u00a0and <a href=\"https:\/\/www.shapeways.com\/materials\" target=\"_blank\" rel=\"noopener\">precious metal<\/a> materials will surely be a hit this holiday.<\/p>\n<p><strong>#3 Shop Banner + Designer Avatar<\/strong> &#8211; If you don&#8217;t have them, you need them. ASAP! If you do have them, take a look and see if the look and feel are still in line with your brand. It may be time to brighten up for the holidays.<\/p>\n<p><strong>#4 Product \/ Shop Descriptions<\/strong> &#8211; Go through your products, and read the descriptions OUT LOUD. Does it flow? Is it still relevant, or is the info out of date?<\/p>\n<p><strong>#5 Link your Social Media Accounts<\/strong> &#8211; At the top of your shop page, you can link to your twitter account. This can be hugely helpful if a customer comes across your page and is interested in getting status updates long term.<\/p>\n<p><strong>#6 Product Display Order<\/strong> &#8211; Did you know that in your shop inventory page, you can change the way your products are assorted on the page? To reduce your bounce rate, boost your best selling items to the top of the page.<\/p>\n<p><strong>#7 Visual Coherency<\/strong> &#8211; If you&#8217;ve gotten someone to your shop page, you&#8217;ve already completed 80% of the battle. However, this is the part that makes or breaks the sale. It&#8217;s important to keep in mind the branding and language that you used to navigate people to that shop in the first place &#8212; and keep it consistent throughout.<\/p>\n<p>Got any other tips or questions on spiffing up your shop this holiday? Check out all our past tips in the <a href=\"https:\/\/www.shapeways.com\/blog\/?s=shop+owner+bootcamp\" target=\"_blank\" rel=\"noopener\">Shop Owner Bootcamp series<\/a>. And come join in the conversation over in our <a href=\"https:\/\/www.shapeways.com\/forum\/\">Forums<\/a>\u00a0to give and get feedback from your peers!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tis the season to deck the halls\u00a0in the spirit of the holidays! Well, okay, it will be in a few&#8230;<\/p>\n","protected":false},"author":81,"featured_media":22593,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[489],"tags":[972,1003,968,971,2196,487,811,682],"class_list":["post-22579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-products-and-design","tag-3d-printed-holiday-gifts","tag-holiday-advice","tag-holiday-decor","tag-holiday-gifts","tag-holidays","tag-11-shop-owner","tag-shop-owner-bootcamp","tag-shop-owner-holiday-tips"],"thumbnail":"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2015\/10\/Screen-Shot-2015-10-19-at-6.45.00-PM-625x416.png","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v23.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Quick Tips to Spiff Up Your Shop for the Holidays - Shapeways Blog<\/title>\n<meta name=\"description\" content=\"Tis the season to deck the halls\u00a0in the spirit of the holidays! 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For Shapeways shop owners, this can be a lucrative\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kat Kinkead\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays\"},\"author\":{\"name\":\"Kat Kinkead\",\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#\/schema\/person\/7e5ab7e51c0332f193087586d7a8511e\"},\"headline\":\"Quick Tips to Spiff Up Your Shop for the Holidays\",\"datePublished\":\"2017-10-24T20:30:25+00:00\",\"dateModified\":\"2017-10-24T18:52:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays\"},\"wordCount\":408,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2015\/10\/Screen-Shot-2015-10-19-at-6.45.00-PM.png\",\"keywords\":[\"3d printed holiday gifts\",\"Holiday Advice\",\"holiday decor\",\"holiday gifts\",\"holidays\",\"Shop Owner\",\"Shop Owner Bootcamp\",\"shop owner holiday tips\"],\"articleSection\":[\"Products and Design\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays\",\"url\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays\",\"name\":\"Quick Tips to Spiff Up Your Shop for the Holidays - Shapeways Blog\",\"isPartOf\":{\"@id\":\"https:\/\/prodshapeblog.wpenginepowered.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shapeways.com\/blog\/quick-tips-to-spiff-up-your-shop-for-the-holidays#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shapeways.com\/blog\/wp-content\/uploads\/2015\/10\/Screen-Shot-2015-10-19-at-6.45.00-PM.png\",\"datePublished\":\"2017-10-24T20:30:25+00:00\",\"dateModified\":\"2017-10-24T18:52:53+00:00\",\"description\":\"Tis the season to deck the halls\u00a0in the spirit of the holidays! 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