A pledge of $499 or more will get you all of the parts needed to make your very own Printbot 3D printer. A pledge of $750 will get you a fully assembled and calibrated printer while a $999 pledge will get you a 3D printer customized by an award winning hotrod painter... Very cool.
Sure the print quality may not be up there with other commercial 3D printers, or even the Ultimaker or Makerbot but for under $500 you could get yourself a printer with a 5x5x5 inch (127x127x127mm) build bed.
No doubt there is a HUGE demand for a home 3D printer (notice that the backers really dont mind the resolution , stepping layers, though one beta tester managed to go high quality close to what we've seen with ultimaker)